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Platform & Solutions

User Acquisition

Predict ROAS

Optimize SKAN

User Acquisition

Predict LTV with > 90 % accuracy using only 24 - 72 hours of user data. Estimate cohort-level predicted ROAS by connecting your user acquisition data. SKAdNetwork conversion values supported out of the box, giving you the perfect combination of privacy & data transparency.

First Impression

Ads and Offers

First IAP Offer

First Impression

First impressions last forever - predicting spending habits early on is the most reliable way to avoid decision paralysis, in-game economy inflation and revenue cannibalization. Unlock the full potential of your users through engagement strategies - ad pressure, IAP pricing & IAA / IAP balancing.

Engagement

Plot LTV Growth

Personalized IAPs

Engagement

Fill in the blanks - plot predicted per-user LTV growth over time in order to identify the best live operations opportunities. Tailor the perfect monetization strategy for everyone with holistic IAP personalization, taking into account IAP placements, seasonal events and user experience.

Reactivation

Churn Prevention

Cross Promotion

Reactivation

Churn is not the end! Finding disengaged users using predicted LTV is easy - proactively tag users nearing churn and reach out to retain their interest (or cross-promote). Test reactivation rates, predict best user + creative fit and start building personal, long-lasting relationships today.

Our core principles

Quality at scale

Individual approach that scales with you.

Ease of use

No SDK or complex usage guides, as simple and fast as possible.

Transparency

Performance evaluation is a cooperative process, not just supplier informing demand side.

Evolves with you

Adding new features for genres or monetization tracks as we grow, no extra payments required.

Modularity

Use only what you really need, we integrate with your existing solutions seamlessly.

Predict ROAS now.

  • Provide 24 - 72 hours of player data.
  • Predict total LTV with > 90% accuracy.
  • Integrate spend data to calculate pROAS.
  • Allocate your budget smarter.

  • What is SKAdNetwork (or SKAN, SKAD)?
  • How does it impact User Acquisition?
  • What can we do about it?

We have answers!

Thank you, we'll get back to you shortly!
There's been an issue, please write to us at matej@assetario.com.
  • SAM
    is ready to spend $5
  • Rewarded Videos
  • Level-Up Offer
  • Valentine’s Offer

  • Uplift

    100%

    LTV = $10
  • ADAM
    is ready to spend $20
  • Battlepass
  • Best Value Deal

  • Uplift

    0%

    LTV = $20
  • TOM
    is ready to spend $100
  • Rewarded Videos

  • Lost

    100%

    LTV = $0

Unlock the potential.

  • First impressions can easily make or break a game.
  • Don't sell your content short.
  • Players like ads, only in various amounts.
  • Start off on the right foot, with everyone.

Example stategies informed by pLTV

PLAYER

SAM

ADAM

TOM
PREDICTED LTV $5 $20 $100

will respond best to...

STRATEGY

CONVERT

ENGAGE

RETAIN
Rewarded Videos x10 x5 x2
Seasonal Events x5 x3 x2
Best Value Deals x7 x3 x2
Recomended First Offer
$2.99

Best Value Deal
$9.99

Seasonal Value Deal
$19.99

Exclusive Pack

First impressions last forever.

  • Predict & understand spending habits early on.
  • Prevent decision paralysis, quality over quantity.
  • Give everyone a fair, personalized experience.
  • Stop worrying about in-game economy inflation.
  • Avoid accidental revenue cannibalization.

Plotting LTV growth using predictions

Fill in the blanks.

  • Approximate LTV growth with multiple target intervals.
  • Identify opportunities for special live operations.
  • Don't force it - watch out for payer exhaustion.
  • Take into account impact of seasonal events.
  • Tailor the perfect monetisation strategy for your users.

Nobody wants to be average!

  • Hit the right price for everyone.
  • Give players all they need & want.
  • Maintain a healthy in-game economy.
  • Use your content to it’s full potential.
  • Build long-lasting relationships.

Millions of combinations!

Churn is not the end.

  • Find disengaging players ahead of time.
  • Reach out proactively to retain interest.
  • Test reactivation efficiency & audience fit.
  • Everyone deserves a second chance.

You know the "why", so the question is "how?"

Read more to gain insight into how Assetario works.

View Docs

Let’s Talk!

Nobody wants to be average! Our AI-driven solutions boost value for you AND your players.

Thank you, we'll get back to you shortly!
There's been an issue, please write to us at matej@assetario.com.
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